Finnovators Merchant Bankers / Corporate Identity

This logo is contemporary and corporate and reflects the' ethos of "People + Ideas = Value" of  company of Merchant Bankers called Finnovators. The clean and friendly sans serif typeface establishes Finnovators as an approachable " People's" brand, combined with a classic serif byline to add a corporate and timeless feel to the logo. Finnovators' wanted to retain elements of their previous logo so we used the same hues of orange, green and blue in stronger tints.